Addressing Jurors, Closing
Advanced methods for delivery and content
Time: 17:30 Refining the closing argument: Increase your effectiveness in closing arguments with the use of emotion, gently placing blame on a plaintiff, using an adversary's words, and including the jury in the trial's issues...
$7.50
Think about likely jury instructions
Time: 10:30 Plaintiff's Credibility Problem: Jurors expect exaggeration: Linking voir dire and closing argument on making the plaintiff's damages "real" and not something to be compromised...
$7.50
Arguing against a party who is not a "Bad Person"
Time: 9:57 When Your Opponent Is Not a "Bad Guy": How to face up to a problem; link back to jury selection; apply the Rule of Threes; and help jurors conclude your opponent does not need their help..
$7.50
Countering the other side’s themes and theories
Time: 11:09 Countering Plaintiff's Themes & Theories: How to quickly give the jury another perspective on the case they are about to hear; responding to plaintiff's opening in a positive manner; coordinating theme and theory...
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Countering likely sympathy for the other party
Time: 15:05 Turning Sympathy to the Defense: How the defense can take advantage of sympathy for the plaintiff; acknowledging the plaintiff as a terrific person; showing respect for the adversary; arguing inferences from the facts...
$7.50
Reasoning to minimize damages
Time: 17:45 Arguing Damages for the Defense: How the defense can minimize damages for the plaintiff; carefully admitting liability; discussing the value of money; suggesting amounts of damages; discussing the positives and negatives of life...
$7.50
Asking for "Big Money" damages
Time: 12:54 Plaintiff's Big Hurdle: How to Ask for Big Money. Acknowledge that you are asking for a big number; justify it, and make it a fair deal..
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Using emotion in closing
Time: 12:20 The use of emotional appeal in closing argument: The power of emotion, positive and negative appeals, the dangers of emotional appeal, using humor in closing..
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Essential elements of rebuttal
Time: 14:13 When You Have the Last Word, Make It Your Best: See the three elements of rebuttal, preparation, patience, and propriety, that create success..
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Selecting and preparing topics for rebuttal
Time: 15:50 Further material on the importance and technique of rebuttal: Planning the argument, what to include/exclude, avoiding sandbagging..
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Marshal facts and add logical inferences
Time: 17:19 Marshaling the facts: Discussing the evidence, drawing inferences, arguing themes..
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Connect the law to the facts
Time: 17:11 Discussing the law in closing argument: The need to explain the law, justifying the law, the use of graphics, interfacing between the law and the evidence..
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Use analogies to bolster your main points
Time: 11:02 Examples from Real Life Make Your Key Points Memorable: Make sure to follow the rules for using analogies and keep an eye out for dangers to avoid..
$7.50